Campaign architecture determines what data is visible to advertisers, which directly impacts their ability to optimize campaigns. As such, it’s critical that advertisers have the clearest data possible.
How do you do that? We're glad you asked, because that's exactly what we answer in our latest whitepaper. Download it to learn how to build Amazon ad campaigns like a top seller.
GENERATE MORE KEYWORDS
REFINE DATA SPECIFICITY
GROW AD SALES
4 Ways to Structure Ad Groups
Learn about 4 ways to arrange products and match types within ad groups, including pros and cons for each model.
2 Case Studies
See how two brands saw substantial improvements in ACOS and sales as a result of restructuring their Amazon ad campaigns.
The Ideal Campaign Architecture
Learn how to architect multiple campaigns so they work in unison to maximize keyword generation and sales.
Best Practices for Match Types
In addition to ideal campaign structure internal and external, learn the ideal word count and use cases for each match type.
Finding The Happy Middle
Amazon Listings
How To Create
Single Listing Creation
Multiple Listing Creation
Amazon Content
Frequently Used Keywords
Content Field Checklist