Driving Traffic Sellzone
Drive More Traffic to Your Amazon Listings: 5 Channels That Deliver Brands selling on Amazon have two levers to pull to increase sales: increase listing traffic and increase conversion rates. In this webinar co-hosted with Sellzone, we tackle the former, breaking down strategies you can use to drive more traffic to your listings through reverse […]
7 Ways to Grow Your Amazon Storefront Followers
Table of Contents In recent years, Amazon has been making efforts to create a more personalized connection between shoppers and brands. Features such as A+ Content, Amazon Live, Amazon Stores, and Amazon Posts provide shoppers opportunities to evaluate brands alongside products when making their purchasing decisions. Furthering that initiative, shoppers now also have the ability to “follow” specific brands on Amazon. What Happens When Someone Follows a […]
Partner: ZippyPaws – Amazon Retail
ZippyPaws Transitions from Amazon Retail to Kaspien & Grows Revenue 139% The Challenge In 2018, ZippyPaws ended their relationship with Amazon Retail to partner with Kaspien as their exclusive Amazon seller. At the time, ZippyPaws had over 50 unauthorized sellers, pervasive counterfeit product issues, lost profits due to chargebacks, and Amazon rarely adhered to their […]
Partner: Strider – DSP Advertising
Strider Bikes Launches Amazon DSP Campaign to Capture $224K Sales The Challenge We’ve partnered with Strider on Amazon since 2018. As new competitors continued to appear, Strider needed a way to stand out and continue to capture market share. Amid the chaos of 2020, we launched one of our most ambitious Amazon DSP campaigns yet. […]
Partner: Survivor Filter – Global Expansion
Survivor Filter Expands from CA to US and Grows Sales 292% The Challenge Survivor Filter partnered with Kaspien as their exclusive Amazon seller in 2019. As a Canadian brand, Survivor Filter had an established presence on Amazon Canada and sought a trusted partner to launch and grow their US business. Survivor Filter Expands from CA […]
Partner: North Star Games – Brand Control
North Star Games Grows Sales 54% While Switching from 3P to Agency Partnership The Challenge North Star Games began their Amazon journey selling through Amazon Retail and multiple third-party sellers. They eventually grew frustrated by their lack of brand control and enlisted our expertise to develop an optimal Amazon strategy. North Star Games Grows Sales […]
How to Grow Your Brand’s Social Media for Ecommerce
Table of Contents It’s no secret social media can be a powerful marketing tool. Each month Facebook and Instagram together host over 3 billion active users (yes, BILLIONS). The capability to reach a large audience on these social platforms offers great opportunities for brands to connect with current and potential customers, grow their brand awareness, […]
How to Win the Amazon Buy Box in 2022
This post has been reviewed and updated for 2022. Table of Contents Why Have My Amazon Sales Dropped? If you’re asking this question, one of the first things you should check on is if there are other sellers in your Amazon listing. If so, are they occupying the buy box? Were they before? If there weren’t other […]
Hey, Google! A Seller’s Introduction to Google Shopping
Table of Contents There has never been a better and more energizing time to be an online seller. Of course, there are still challenges. Online marketplaces are competitive, and some have strict requirements for using their platforms. Others are completely ungated, like Amazon. Amazon dominates the US ecommerce market, but a few competitors are trying […]
Amazon Q4 Revenue MyFBA Prep
Maximize Amazon Q4 Revenue: 3 Tools To Optimize Your Supply Chain, Advertising, & Margins The holiday shopping season is quickly approaching, but sellers are struggling to adequately prepare. Rising production costs, persistent supply chain issues, rising competition, and more pose significant challenges that make Q4 success far from certain this year. In this webinar, Kaspien […]
Should You Hire an Amazon Vendor Central Agency?
Table of Contents Should you hire an Amazon Vendor Central agency? Is it worth it? Well, the honest answer is, it depends. For some vendors, it’s absolutely worth the cost. For others, maybe not. The goal of this post is to offer guidance on when hiring an Amazon Vendor Central agency is worthwhile for your business. What is Vendor […]
100+ Tips for Mastering Amazon Marketing
100+ TIPS FOR MASTERING AMAZON MARKETING To overcome rising competition and costs, you need a robust marketing strategy for Amazon. Drawing on over 13 years of experience selling on Amazon, we’re sharing 100+ data-backed strategies for improving organic and paid marketing performance. It’s time to grow! Download the eBook Contained in the eBook 45 ACTIONABLE […]