Ep. 41: Using Emotional Targeting to Optimize Conversion Rates
Conversion optimization is the process of converting more of your existing traffic into sales. By focusing on customer’s emotional reasoning, campaign results skyrocket.
What Is The Kaspien Platform?
Kaspien is a $1 billion ecommerce business with over 12 years of experience retailing on major marketplaces like Amazon, Walmart, and eBay. Originally a third-party seller, Kaspien now boasts a robust platform of software and services that can be deployed for brands in three ways: retailer, agency, and software provider.
3 Reasons You Should Develop a Dynamic Fulfillment Network in the Time of COVID-19
A large fulfillment network is essential for protecting your business from geographic risks, improving freight and lead time, and scaling your volume.
Expert Spotlight: Ecommerce Leaders Discuss How Brands can Navigate the Coronavirus Crisis
Kaspien’s ecommerce experts discuss how Kaspien is navigating the coronavirus and advise steps brands should be taking now to protect their businesses.
The Coronavirus’s Effect on Manufacturers and Sellers
The coronavirus has disrupted manufacturing and shipping, which could cause harmful cascading effects and a significant economic impact to businesses.
Kaspien: Your One-Stop Shop for Everything Ecommerce
Read an overview of Kaspien’s range of ecommerce offerings, from our proprietary software for growth and brand protection to our two partnership divisions.
Earning Customer Trust in an Increasingly Skeptical World
Consumers reward brands who earn their trust, patronizing them more often and over long periods of time as well as paying more attention to their marketing.
Using Data to Mitigate Risks, Improve Marketing, & Streamline Logistics
Data is only as valuable as what you do with it. At Kaspien, we take a data-driven approach to our Amazon strategy, improving marketing, logistics, & more.
The Omni-Channel Approach: Staying Competitive in the E-Commerce Market
The numbers are in: a 2016 Pew Research Center study confirmed that almost 80% of Americans shop online, with 43% shopping online “weekly” or at least “a few times a month.”