Denise Abraham returns to Master the Marketplace, this time to discuss product sourcing and supply chain optimization. Denise draws on over 30 years of sourcing experience, primarily in textiles, and has worked extensively in Asia, Europe, and Central America. In this episode, she explains how her team identifies product opportunity, sources product, and finds efficiencies in shipping to cut down costs and increase margin. She also discusses the pros and cons of sourcing from China compared to other countries in Asia and Central America, and describes the best method for expanding product lines.
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