Kelly Leary, Director of Global Supply Chain at Kaspien, shares his experience and advice for expanding to new marketplaces domestically and internationally. Together with Kunal Chopra, Leary discusses key considerations for entering international marketplaces, including pricing, brand protection, and fulfillment services. They also explore the need for marketplace diversification, as well as how to determine which markets and marketplaces offer the greatest opportunity for brands.
Latest posts by Kunal Chopra (see all)
- Ep. 36: Brand Building and Presence Across Online Marketplaces With BlueTuskr - August 3, 2021
- Ep. 35: The Future Of Customer Service In Ecommerce - July 6, 2021
- Ep. 34: How Kaspien Plans to Use Their New Raised Equity Funds - June 8, 2021
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