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Survivor Filter partnered with Kaspien as their exclusive Amazon seller in 2019. As a Canadian brand, Survivor Filter had an established presence on Amazon Canada and sought a trusted partner to launch and grow their US business.
Survivor Filter partnered with Kaspien as their exclusive Amazon seller in 2019. As a Canadian brand, Survivor Filter had an established presence on Amazon Canada and sought a trusted partner to launch and grow their US business.
292% sales growth YOY
33% of sales from marketing
14% avg. ad ACOS
45% reduction in ACOS YOY
2MM+ social impressions
100,000+ clicks from
social ads
57% higher sales WOW
after Deal of the Day
Amazon product listings are where the rubber meets the road; all marketing efforts lead shoppers here, where they will decide to buy, save for later, or bounce. As such, we prioritized optimizing Survivor Filter’s product listings, giving attention to copy, images, A+ Content, and marketplace compliance.
Building brand awareness on and off Amazon was crucial, so we launched a mix of social media ads, Sponsored Product Ads, Sponsored Brand Ads, and a Deal of the Day. When we partnered, Survivor Filter was selling five-figures per month. In 2020, we grew Survivor Filter’s sales to six figures per month.
Survivor Filter saw great success on Amazon, but their audience extends far beyond any one marketplace. We worked with Survivor Filter for market expansion, starting with Walmart.com.
Mark Zakaib
Survivor Filter
