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Survivor Filter Expands from CA to US and Grows Sales 292%

The Challenge

Survivor Filter partnered with Kaspien as their exclusive Amazon seller in 2019. As a Canadian brand, Survivor Filter had an established presence on Amazon Canada and sought a trusted partner to launch and grow their US business.

Survivor Filter Expands from CA to US and Grows Sales 292%

The Challenge

Survivor Filter partnered with Kaspien as their exclusive Amazon seller in 2019. As a Canadian brand, Survivor Filter had an established presence on Amazon Canada and sought a trusted partner to launch and grow their US business.

292% sales growth YOY

33% of sales from marketing

14% avg. ad ACOS

45% reduction in ACOS YOY  

2MM+ social impressions  

100,000+ clicks from
social ads  

57% higher sales WOW
after Deal of the Day 

How We Did It

Optimize Listings for Conversions

Amazon product listings are where the rubber meets the road; all marketing efforts lead shoppers here, where they will decide to buy, save for later, or bounce. As such, we prioritized optimizing Survivor Filter’s product listings, giving attention to copy, images, A+ Content, and marketplace compliance.

Build Brand Awareness

Building brand awareness on and off Amazon was crucial, so we launched a mix of social media ads, Sponsored Product Ads, Sponsored Brand Ads, and a Deal of the Day. When we partnered, Survivor Filter was selling five-figures per month. In 2020, we grew Survivor Filter’s sales to six figures per month.

Marketplace Expansion

Survivor Filter saw great success on Amazon, but their audience extends far beyond any one marketplace. We worked with Survivor Filter for market expansion, starting with Walmart.com.

quote-left
Kaspien has been a professional and easy to deal with partner that has allowed us to focus on developing new products while they help us scale and manage the complexities and challenges of selling on Amazon. I can’t recommend them enough.
quote-right

Mark Zakaib
Survivor Filter

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54%

sales growth

NSG_white

ZippyPaws Transitions from Amazon Retail to Kaspien and Grows Revenue 139%

139%

revenue growth

zippy_white

Strider Bikes Launches Amazon DSP Campaign to Capture $224K Sales

$224K

Captured Sales

strider-logo_white

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75%

sales growth

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