Amazon 1P vs 3P: Which is Better for Your Business? 

Listen to the podcast episode:    The Difference Between First-Party and Third-Party Sellers  If you’ve thought about selling online, you’ve probably heard of first–party (1P) solutions offered by top marketplaces, like Amazon and Walmart. But what does that mean exactly?   First-party simply means that the owner of the marketplace platform also has a retail entity that partners with brands and represents their products. For example, Amazon has a retail division called Amazon Retail, though in the Amazon community, it’s frequently just […]